Market Sensing

Achieve your business & technical goals with user and market research

Adopting Research-Driven Experiences

We are able to successfully create custom software for domain-expert users through our expertise in user and market research. Through the adoption of user research we are able to get inside the heads of end-users to help our clients achieve their business and technical goals.

  • Align with business & technical goals
  • Document research & testing results
  • Confirm strategy viability
  • Develop high-fidelity concepts

Define the problem

Identify major gaps or inefficiencies in your current process; set goals; and transfer domain knowledge.

Zero in on user goals

We utilize a range of activities to define goals, from persona workshops and user interviews, to mental modeling and ideation sessions.

Design & test solutions

This step in our process includes story map results of ideation sessions, wireframes, user test scripts, user test scores and findings, & recommendations.

Iterate & refine the solution

We will engage in wireframing and prototyping; user testing and viabiliting outlining; and refinement recommendation.

Review & finalize

At this stage we will develop high-fidelity user interface conepts along with supporting documentation.


In the final stage of the project, we will provide and hand over the new design to you.

Innovation is just one conversation away.

Schedule your first discovery session today!

Expero Picks for

Market Sensing

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From overall strategy and user interface, to hardware and performance tuning, our seasoned team has the expertise to inform important decicions

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Our proven Software may just be the solution. We’ve been hard at work developing stand-alone technology.